If your website feels invisible and SEO feels overwhelming, this is where you start.

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The No-Nonsense
SEO Starter Kit for Photographers

A clear, photographer-friendly starting point for SEO — so you can get found on Google, understand what’s working, and finally know what to focus on.

Why SEO Feels Harder Than It Should Be

The advice isn’t wrong — it’s incomplete.

For many photographers, SEO feels confusing not because they haven’t tried — but because the advice rarely explains how everything fits together.

You’ve heard the recommendations: use keywords, write blog posts, optimize pages, create location content.

None of that is wrong. But without understanding what actually matters for your website, SEO becomes a list of tasks instead of a clear system.

The issue isn’t effort — it’s knowing what to prioritize.

Without a framework, everything feels urgent and it’s hard to tell what’s working.

SEO gets simpler once the foundation is clear:
  • what Google is trying to understand about your business,
  • how your site communicates that,
  • and what to focus on first.

That’s what this starter kit—designed for photographers—provides.

Where Most Photographers Get Stuck

If SEO has felt confusing or ineffective, you’re not alone. 
Most photographers fall into one of these situations.
If one of these situations feels familiar, that’s your signal to stop guessing and start working with a clear plan.

When SEO stays unclear, most photographers stay dependent on social media — with no real control over when or how inquiries come in.

1

“My website doesn’t even show up on Google.”

You’ve searched your business name, your city, your services — and your site is nowhere to be found.

This course helps you fix the foundation so your site can start showing up.

2

“I don’t know where to start with SEO.”

Everything feels important. Keywords, blogs posts, pages, tools—so SEO never feels clear or manageable.

This course gives you a clear starting point and a simple order of operations.

3

“I have no idea if I’m doing SEO correctly.”

You’re following advice and making changes, but you’re never sure if they're actually helping or if you're just spinning your wheels.

This course gives you clarity and confidence about what matters, so you can stop second-guessing.

Why This Approach Works

Ranking once can be luck.
Ranking twice means there’s a system behind it.

I didn’t learn SEO from theory or trends.

I learned it by building a photography business that needed consistent inquiries — and figuring out what actually worked.

I ranked my website on Google in one market, then moved my business to a different state — and ranked again.
What mattered wasn’t doing more — it was knowing what to work on first, and what to stop wasting time on.

This course breaks that system down so you can apply it intentionally — without chasing advice or second-guessing every decision.

And by the end of it, you’ll know exactly what deserves your attention on your website — and what doesn’t.

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The No-Nonsense SEO Starter Kit for Photographers

This course is designed to help photographers make sense of SEO — without overwhelm, jargon, or feeling like you have to do everything.

You’ll start with clarity, build a strong foundation, and then layer in the pieces that actually help your website get found on Google — in a way that feels manageable and realistic for your business.
Understand what SEO actually is (and what it isn’t)

Know where to start based on your current situation

Follow a clear SEO roadmap instead of guessing

Use keywords naturally and confidently

Apply SEO where it actually matters on your website

Build visibility on Google in a manageable way 

Inside the course, you’ll learn how to:

Module 1: Start Here — Let’s Make SEO Simple

Get oriented, reduce overwhelm, and understand what actually matters so you can start with confidence instead of pressure.

Module 2: Your SEO Roadmap

Learn what SEO really is, why it matters for photographers, and the core steps that move the needle — in the right order.

Module 3: The Keyword Bank for Photographers

Understand how keywords really work, then use a plug-and-play keyword bank designed specifically for photography businesses.

Module 4: Where (and How) to Use Your Keywords

Apply SEO confidently to your real website pages with clarity that supports both rankings and conversions.

Module 5: Blogging That Gets You Found

Learn how blogging supports SEO (without doing it constantly), plus get plug-and-play blog ideas and a simple planning system.

Module 6: Image Optimization Made Easy

Make sure Google can actually “see” your images, and learn how to optimize photos correctly across common website platforms.

Module 7: Building Trust Beyond Your Website

Strengthen your local SEO with your Google Business Profile and a consistent web presence that supports your site.

Module 8: You’re Ready — Final Steps & Optional Support

Wrap things up with next steps, a self-audit, and optional reference tools so you know exactly what to focus on moving forward.


A Few Things You Might Be Wondering

Totally fair questions — especially if SEO has felt overwhelming.

Do I need to understand SEO already to take this course?

No. This course is built for photographers who feel unsure, overwhelmed, or confused by SEO. Everything is explained in plain language, starting from the basics and building step by step.

Is this course beginner-friendly?

Yes — without being watered down. You don’t need prior SEO knowledge, but you will gain a real understanding of how SEO works so you can make confident decisions about your website.

Will this help if my website doesn’t show up on Google at all?

Yes. A core focus of the course is helping you understand why your site may not be showing up and how to build a clear, strong foundation so Google can recognize and rank your work.

Do I have to blog all the time for this to work?

No. Blogging can support SEO, but constant blogging is not required. You’ll learn when blogging actually makes sense — and where your time is better spent first.

What if I’ve tried SEO before and it didn’t work?

That’s very common. Many photographers try SEO without understanding why they’re doing certain things. This course helps you understand what actually matters, so your efforts stop feeling random and frustrating.

How long do I have access to the course?

You’ll have ongoing access, so you can move through the material at your own pace and revisit lessons anytime you need a refresher.
This is where you Start

If SEO has felt confusing, overwhelming, or easy to put off, you don’t need to fix everything at once. But you do need a clear starting point.

A proven framework that shows you what to focus on first.
And the confidence to stop guessing and start building.

A clear SEO roadmap designed for photography businesses

Practical, plug-and-play tools you can use right away

Applies across all major website platforms

Self-paced with ongoing access — revisit anytime



If you’re unsure whether this course is the right fit, you’re always welcome to reach out.
I’m happy to help you decide.

SEO isn’t an overnight fix. This course focuses on understanding, clarity, and long-term strategy — so you can make decisions that support your business over time.

$249

Questions Before You STart?

A simpler way forward

What This course Gives you

$199

Launch price available through Sunday, February 22.
Increases to $249 on Monday.